Info
Joh Bailey

Founded in Sydney, Joh Bailey is a luxury salon defined by refined technique and modern elegance. This project developed a comprehensive brand identity, spanning concept, naming, visual direction, packaging, and digital, establishing a cohesive, future-facing foundation for a haircare line rooted in longevity, ritual, and effortless polish.

2025
Art Direction
Creative Brand Design

A special thank you to Avigon Paphitis and Madelin Fuller
Imagery by Lauren Bamford